How to Keep Your SMS Messages From Being Blocked?

SMS marketing has turned out to be an essential marketing strategy for many businesses with 39% using SMS marketing. It can also be a very effective method for small business owners to reach their customers and make them aware of their products and services.

However, due to the growing number of SMS marketing services that service providers are offering, the servers that store your messages are more likely to face communication problems such as blocking.

When you know how to keep your SMS message from being blocked, there is no way you can go wrong with your text message marketing.

Wondering how to avoid blockage? You have landed in the right spot!

To make sure that you do not get your SMS message blocked, you need to first understand what are the things that put them at risk of being blocked by operators.

Why Your SMS Messages Are Being Blocked

The SMS-flagging feature is the most common cyber security scanning method used by mobile phone networks across the world. It can tell whether a given message is spam or phishing. SMS spam messages will be blocked and not delivered, at least not through that mobile operator. Let's find out why your SMS messages may get blocked:

• If a number sends excessive messages over a short period, the carrier will view them as violations.
• If a carrier feels like you're using its network to send spam or other harmful content, it can block your message.
• The message contains a link to an unfamiliar site, such as a shortened URL that is not commonly used or recognizable.
• If you're sending a message that's too long or contains too many characters, your mobile carrier may flag the text message as being excessively long.
• The message contains profanity and/or spammy language (e.g., "free," "win," "offer," or "today"). These words are commonly used in phishing scams and other fraudulent activity, so they often get flagged as spam by mobile carriers.
• You have not registered your campaign and phone number with TCR and/or your SMS provider.
  

How to Avoid an SMS Blockage

There are several things that you can do to ensure that your text messages get delivered to your recipients:

• Check your TSP reports

Your texting provider will provide you with text performance statistics (TPS) that show how many messages were sent and received successfully within a certain timeframe. If you notice any decline in these numbers over time, it could indicate that your account is being blocked by the service provider or by one of its customers.

• Use a single sender ID

You should only use one sender ID when sending out bulk texts. If you use more than one ID, this will increase the likelihood of multiple people messaging each other about your business at the same time — which can lead to confusion and frustration on both sides.

• Don't send the same message to the same person repeatedly

Repeated messaging is one of the main reasons why people get blocked from sending text messages. If you're sending a series of messages and they're all getting through, there's no reason for your customer's mobile network provider to block them.

• Create high-quality content
  

The quality of your message will affect whether or not it gets blocked by an SMS service provider, so make sure that you are sending messages that are relevant and valuable to your audience.

• Avoid spam words and other spam triggers
  

Some words can trigger spam filters on mobile networks if used in certain contexts, so it's best not to use them in your marketing campaign at all costs.

• Include opt-out, unsubscribe and stop messages
  

If you're sending marketing messages through text messaging, you should include opt-out options such as unsubscribe links or stop messages that let people know how to get out of receiving future marketing texts from you. If someone doesn't want to receive more texts from you, they can follow these instructions to opt-out of receiving them in the future.

How Yootelco Can Help You

Yootelco has been helping businesses use SMS as a marketing tool since 2008. Yootelco’s proprietary technology allows you to send customized SMS messages without being blocked by your telecom provider or mobile network operator.

We offer a variety of products and services designed for various needs. Our bulk SMS service is ideal for businesses looking to communicate with their customers cost-effectively.

With Yootelco, you can also add images, videos, or GIFs to make your message more interesting. This will help you keep your customer's attention and boost engagement with your brand!

Final Words on Avoiding SMS Blockage

I hope this article guide has provided you with some valuable information about how to avoid an SMS blocking system. This article has also given you some tips and tricks on how to avoid your SMS messages from being blocked. Hopefully, by reading this article, you have learned some new ways to avoid having your SMS messages blocked by others.